The ICC made a big announcement today: They’re teaming up with Google in a global partnership for women’s cricket.
What does this mean? Essentially the ICC, which governs cricket worldwide, will use Google’s tech and their commitment to women’s sports. The goal is to get fans more involved and make it easier for them to follow the game.
This is a great time for women’s cricket. The ICC Women’s Cricket World Cup 2025 is in India and Sri Lanka and the ICC Women’s T20 World Cup 2026 is in England and Wales.
This will give women’s cricket another boost since Unilever became the ICC’s first global women’s partner earlier this year.’
Read Also:- BCCI Appoints This Veteran as The New BCCI President Replacing Roger Binny
So how will Google improve the fan experience? By using Google products like Android, Google Gemini, Google Pay and Google Pixel the ICC hopes to give fans better access to the key moments, players and stories in the game. From match highlights to celebrating victories Google wants to make every step of the fan experience better.
Jay Shah, ICC Chairman said the partnership with Google is a game changer for women’s cricket and shows how committed they are to raising the profile of the sport. He said by putting Google’s best ideas to work they can create ways for fans to get more involved and bring the sport to more people everywhere.
Women’s cricket is growing fast This partnership will help growth go global and get young people to see cricket as a sport they can belong to.
Shah also said they want to work with Google to turn women’s cricket into a global phenomenon that grabs the attention of fans everywhere.
Shekar Khosla, VP Marketing at Google India said cricket is all about people coming together and sharing the excitement of the game. He said Google is happy to be working with the ICC to bring women’s cricket fans closer to the sport through their technology.
Khosla said this is more than just a one off. It’s about deeper fan involvement, making the sport more accessible and getting fans more connected to the game.
