The 18th IPL season just closed, with the Royal Challengers Bengaluru finally making the sweep of their first-ever title. There were then record TV viewers for this season, and the brand of the league continues to gather strength. It is the second-most-valuable league in the world right now, after the NFL. However, there is a considerable difference in the valuation. The Punjab Kings‘ owner says that a longer timeframe will help build IPL.
With a big shareholding in the team is Mohit Burman; he informed that the NFL lasts about 4.5 months, whereas the Premier League and the NBA last longer. He proposed that instead of the current 9-10 weeks window, the IPL could stretch to 12-16 weeks. “Per-match value-wise, we do very well, but overall brand value? That’s a different ball game. We need time to tell better stories and form rivalries that the fans will really love,” he told PTI.
Read Also:- Sai Sudarshan shares about the lessons he got from Virat Kohli.
At the moment, there are ten teams competing in 74 matches during the tournament. But it’s whispered there might be an increase to 94 games by 2028, while keeping the number of teams constant. Butaking fair number of home and away games for every team would warrant a longer season. But the said changes can’t come about till 2027, as per the current commitments.
